Paolo Sebastian international release of Wildflowers a showstopping summer meadow

Adelaide couture label Paolo Sebastian has closed the 2016 Adelaide Fashion Festival, presented by Mercedes-Benz Adelaide, with the international release of Spring/Summer 2017 collection Wildflowers.

International supermodel Coco Rocha opened the show taking to the spectacular summer meadow themed runway.

“To have Coco visit us at the atelier and walk in the show was an honour. I was absolutely speechless when I heard it might be happening,” designer Paul Vasileff said.

Full of fresh summer flowers and grass, the runway perfectly complimented the billowing sleeves, plunging necklines and delicate hand-stitched flower embroidery on the gowns.

Couture pieces adorned with intricate lily of the valley, forget-me-not and dandelion wisp embroidery illustrate Vasileff’s dedication to detail in his 14th collection.

“To close the Adelaide Fashion Festival for the second year in a row is an honour, and I’m really looking forward to sharing Wildflowers with the world,” he said.

With two shows selling out within days of release, the Paolo Sebastian runway has been the most anticipated fashion event in Adelaide for 2016.

The show opened with the Adelaide debut of Gilded Wings, the collection launched in Paris in a private showroom exhibition at La Maison Champs Elysees during Paris Haute Couture Fashion Week.

Gilded Wings is inspired by the fragile wings of the dragonfly, with stunning caped gowns, intricate hand-embroidery, French tulle and iridescent beading.

Adelaide Fashion Festival creative director Chris Kontos said Paolo Sebastian was a standout couture label with international relevance and incredible potential.

“Paul Vasileff is one of the most dedicated and visionary designers. He wants to transport people to a different time or place through his gowns and Wildflowers certainly achieves that,” Kontos said.

“The future is incredibly bright for Paolo Sebastian, and having already dressed Kim Kardashian, Kris Jenner, Dannii Minogue and Megan Gale, we can’t wait to see what comes next for the brand.

“Paolo Sebastian shows the world that beautiful, innovative design can come from Adelaide and builds our profile as a creative city.”

The summer meadow runway was created by florist Alice McDonald of Flowers by Alice, and took five weeks of planning and execution. The turf was grown especially in Mount Gambier for the occasion and the flowers featured are scabiosa pods, rice flowers and matricaria.

Representing a ‘natural’, untouched meadow, McDonald said it was a special project to work on with Vasileff.

“It creates a calm, beautiful and natural atmosphere. For me doing this was an awesome opportunity to great a full floral installation and be totally creative,” she said.

Thousands of people attended the Adelaide Fashion Festival presented by Mercedes-Benz Adelaide from October 19-23 across runway shows, breakfasts, lunches, keynote speakers, markets and more.

The festival is owned and managed by the South Australian Government, through the South Australian Tourism Commission via Events South Australia. It was founded by the City of Norwood, Payneham and St Peters in 2008.

For full event coverage go to adelaidefashionfestival.com.au.

Media enquiries:

Candice Keller, Events PR Manager, candice.keller@sa.gov.au | 0439 442 800